March 03, 2025
Translink CF acted as the advisor to Cromar Building Products on the sale to Sika
Translink Corporate Finance in the United Kingdom and Switzerland, advised Cromar Building Products (Cromar), a well-established supplier of roofing products, on the sale to the listed Swiss company Sika AG (Sika). The acquisition strengthens Sika’s presence in the roofing sector and enhances its product portfolio, opening up new opportunities in product innovation and geographic reach.
Yorkshire-based Cromar has established itself as one of the leading providers of flat and pitched roofing products serving the UK under well-known brands. Cromar has built a strong reputation for its innovative product offerings and exceptional customer service within the roofing sector.
The product range and distribution network, as well as the manufacturing footprint of Cromar, are highly complementary to Sika’s. This will enable Sika and Cromar to capitalise on market opportunities and compete within the roofing sector.
Comments from Cromar Building Products
Mike Marshall, Managing Director of Cromar, said, “We have built a very successful business at Cromar and are grateful to all our employees, suppliers, customers and wider stakeholders who have supported us on our journey. We are excited to see the next stage of Cromar’s growth and development under the ownership of Sika, a business we believe shares similar values to ourselves and will help Cromar continue to go from strength to strength. We are excited to continue our growth under Sika’s ownership, which shares our commitment to innovation, quality, and customer satisfaction.”
“We decided to work with Translink because of their experience and impressive track record of selling owner-managed businesses, especially where there is a cross-border angle, which was important to us given most of our key potential buyers were located across Europe and the US. We are delighted with the deal that Translink secured for us. Their unwavering commitment and tenacity throughout the process kept our deal on track and I would therefore not hesitate in recommending them to any business owners contemplating an exit from their own business,” Marshall added.
Comments from Sika
Tom Forsyth, UK General Manager of Sika UK, said, “We are delighted to welcome the team from Cromar to the Sika family and this acquisition will help us further develop our activities in roofing distribution in the UK. Sika has extensive experience in the roofing sector, and we will bring this to Cromar to continue their journey of success”.
Comments from Translink
Translink Corporate Finance acted as lead advisors to the shareholders, the team consisted of Andy Haigh, Will Holmes, Will Sykes, Luke Harrower, Emma Oakley and Alex Gut.
Will Holmes, Director at Translink UK, said, “Cromar is a fantastic business that has carved an enviable reputation within the roofing sector. The investment overseen by the Marshall family in recent years has led to impressive growth and resulted in Cromar having a leading presence in the UK roofing sector. It has been a pleasure to work with the shareholders and deliver this transaction on their behalf, the outcome being testament to what they have achieved over many years in business. It is also a perfect example of Translink’s ability to execute high-quality cross-border M&A deals.”
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Translink Corporate Finance is a world leader in cross-border mid-market M&A advisory services, specialising in transactions ranging from €10M to €250M. Established in 1972, with over five decades of experience, we get the deal done. We are a trusted global group with over 400 experts worldwide, and a proven track record with long-standing clients and deep sector specific knowledge. At Translink Corporate Finance, we are easy to approach, and our core ethos revolves around the pursuit of sustainable value creation for our clients – whose best interests always come first.
Translink Corporate Finance in the UK has seven offices in Birmingham, Edinburgh, Leeds, Leicester, London, Nottingham and Sheffield. The highly experienced team comprises of 30 M&A professionals, including ten partners has a successful track-record of completing domestic and international M&A transactions across a variety of sectors. Visit Translink Corporate Finance the United Kingdom
Boasting sumptuous mountain ranges and English, French, Italian and German as official languages, Switzerland has long been one of the world’s leading business locations. It is such a popular destination that it regularly features highly in international rankings on places to do business. The innovative and competitive companies, excellent universities, first-class specialists and outstanding infrastructure form part of a robust and stable economy that many companies find it easy to thrive in.
Our Translink member firm in Switzerland is based in Zurich and from there we have built up a strong network over the past years thanks to the high standard of our work. Due to the large variety of different companies in Switzerland and our broad, long-standing experience in national as well as multinational transactions, we are specialised and well equipped to help successfully support our clients in any situation that may arise. Visit Translink Corporate Finance Switzerland