Translink Corporate Finance in Finland acted as the exclusive advisor to the shareholders of Rajupaja on the sale to Evolver, a Nordic Private Equity Growth Partner for SMEs.

Evolver has signed an agreement to acquire a controlling interest in Finnish event technology provider Rajupaja Oy. With the backing of Evolver, Rajupaja will continue its quest to become a nationwide leader in the event equipment and services industry in Finland. Entrepreneurs Jussi Mäkelä and Sami Tarkia will remain significant shareholders, while CEO Jani Rokala will continue to lead the company and also become a shareholder.

Rajupaja is Finland’s largest privately owned event equipment rental and value-added services provider, catering to events of all sizes. Rajupaja has cemented its roots in the Finnish event equipment rental market by successfully consolidating the Finnish event industry by acquiring and merging smaller companies in new market areas and different value chain positions. M&A strategy has gained Rajupaja strong brands, solid customer base and talents with long expertise in the industry.

With the backing of Evolver, Rajupaja will continue to pursue its ambition to become a nationwide leader in the event equipment industry and the premier partner for targeted customers across Finland, and potentially beyond.

Rajupaja’s entrepreneurs, Sami Tarkia and Jussi Mäkelä, see great possibilities with the transaction: “As entrepreneurs for many years we are pleased to welcome Evolver as our growth partner. This partnership gives us access to complementary know-how, resources, and tools that will help us continue the professionalisation of our company, accelerate growth, and further strengthen Rajupaja’s competitive position. We are convinced it will also enhance our ability to serve both current and future customers and partners.”

Joacim Eriksson, Partner at Evolver Equity, said, “In an increasingly digitised world we believe live events, whether musical, sporting, corporate, or industrial, will continue to have strong relevance for us human beings. We are impressed with the vision, drive, and business acumen of Jussi and Sami and the results they have achieved as entrepreneurs. We are excited and proud to become part of Rajupaja’s continued growth journey and sponsors of a business that truly brings people together.”

Sami’s and Jussi’s shared their thoughts on the process, saying, “The collaboration with Translink was seamless. The team’s flexibility, unwavering commitment, and meticulous process left a lasting positive impression. The significant added value brought by Translink was evident in the success of the negotiations and in the coordination of the entire process. Partnering with Translink not only led to an outstanding outcome but also alleviated our burden during the process, allowing us to focus on our core business.”